28 February

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Doogma Client Spotlight: Boy Scouts of America Leads the Pack with Product Bundling

Jonathan Ernst   |   Interactive eCommerce, Product Configuration SaaS Solutions, Product Customization   |   No comment

The Company: Scout’s Honor An American icon for over a century, the Boy Scouts of America (BSA) provides leadership training for more than two million children and another one million adult volunteers. From the youngest Tiger Cubs to top-level Eagle Scouts, there are 12 levels of...

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18 January

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Doogma Client Spotlight: How the Mason Jar Cookie Company Lets Customers Personalize Sweet Treats

Dan Ostroff   |   Product Customization   |   No comment

[vc_row row_type="row" text_align="left" css_animation=""][vc_column][vc_column_text]* Mason Cookie Jar * Recently Updated * New Look and Feel * Added Custom Granola, Custom Scones, Custom Brownie Mixes Best visualization for tastiest cookie mixes Mix and Match: Base Blends and Tasty Add Ins Customize the Lid with a Personal...

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16 July

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Personalized Look and Feel for Cutting-edge Cutting Boards

Isaac Kadosh   |   Events & Trade Shows   |   No comment

Big Wood Boards takes pride in the production of American made, personalized maple and walnut cutting boards.  Last week, Big Wood Boards upgraded the personalization experience on their BigCommerce site. As users enter their name, and additional details, instantly the high quality graphic appears showing the...

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20 June

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Quickest Way To Create Product Customizers: Doogma’s BigCommerce App

Dan Ostroff   |   Events & Trade Shows   |   No comment

Chicago, June 5th, 2018 – We’re proud to announce the launch of the Doogma App in the BigCommerce App Store. The live launch premiered at the BigCommerce Summit held here in Chicago during the IRCE week. Your browser does not support inline frames. The new app streamlines the...

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09 November

2

Deloitte’s Retail Imperative for the 2017 Holiday Season: Customize or Be Forgotten!

The Doogma Team   |   eCommerce Marketing Strategies, Technology News & Views   |   No comment

Retail data analysts at Deloitte just released their projections for the 2017 holiday shopping season. While retailers in general are on track to post a 4 – 4.5% jump for in-store revenues, individual winners and losers will be determined by how well they are able...

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11 October

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Growth Plans: 3 Remarkable Benefits of “Design it Yourself” Features in Websites

The Doogma Team   |   eCommerce Marketing Strategies, Technology News & Views   |   No comment

Are personalized experiences important in online commerce? Yes! As personalization technology has increased in sophistication over the years, the customization possibilities for visitors to use in websites is an exciting prospect to explore. A recent Forrester Research survey revealed that 68 percent of firms with...

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04 October

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Customize Everything, All the Time: The State of the Customization Industry

The Doogma Team   |   Events & Trade Shows   |   No comment

Global personalized gifts will be an industry worth $31.63 billion in 2021, up from $20.46 billion last year. What’s remarkable about that is that personalized gifts represent just one tiny corner of the greater customization movement.   How big is the whole industry? So big that...

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21 September

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Advanced Strategies: How to Help Shoppers Overcome Choice Challenges

The Doogma Team   |   eCommerce Marketing Strategies, Interactive eCommerce   |   No comment

The combination of today's choices that online shoppers can have is staggering. From clothing to video games, pet supplies and even food items, customers can personalize their items in virtually hundreds of different combinations. But while the choices we have today are certainly more plentiful...

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14 September

0

Doogma Client Spotlight: How the Mason Jar Cookie Company Lets Customers Personalize Sweet Treats

The Doogma Team   |   Product Customization   |   No comment

Cookie Personalization Your Way, Online   What could be better than a batch of warm, fresh-baked cookies? Warm, fresh-baked cookies you can personalize for yourself and your loved ones. That's what the Mason Jar Cookie Company set out to do in their quest to deliver their mix and match...

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31 August

1

The Next Wave of Customization in B2B Ecommerce

The Doogma Team   |   eCommerce Marketing Strategies, Product Customization   |   No comment

Summary: 75% of B2B buyers consider navigating a website on their own more convenient than talking to a sales rep. 93% said that they would rather just go online after they secure authorization on what to buy.   It would be easy to think of automation and...

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