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Its Official – Deloitte Research Confirms Users Want To Buy More Custom

  |   Technology News & Views   |   No comment

Its Official – Deloitte Research Confirms Users Want To Buy More Custom   In July 2015 Deloitte published its latest consumer review entitled: Made-to-Order – The rise of mass personalisation[1]. The publication discusses three different types of personalization: mass personalization, mass customization, and bespoke, or as we...

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Is Your Brand A Good Candidate for Online Customization? 4 “Must Haves” for A Successful Integration

  |   Interactive eCommerce   |   No comment

Is Your Brand A Good Candidate for Online Customization? 4 "Must Haves" for A Successful Integration   Concerned your target audience may not be interested in customized products? Afraid to invest in something you don't know will suit your line of business?   You're right.   You're right to question whether your products...

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